Quarterly Co.™

We hope you’ve all now gotten the memo about the ‘Q’ mailings——our new series of packages curated in-house by the Quarterly team. Last month, we launched Food & Home and Travel & Adventure boxes. And today, we’re excited to announce our third in the series: Technology & Toys.

We’re really geeking out over this one, and we do mean that literally. #QTT is where you’ll get your gadget fix: Everything from weird science to ingenious gizmos will be eligible for these boxes. If you loved Mark Frauenfelder’s EL Wire, or Joshua Foer’s flower clock, or Liz Danzico’s Sugru, this is the mailing for you. 

Check out #QTT01 now!

Mark Frauenfelder’s mailings are some of the most delightful we send; they’re just always so surprising. In #MLF01, the Boing Boing founder sent humble everyday items that’ll blow your mind a little: Mexican jumping beans, a jelly watch, and more. And in #MLF02, he found a new way to surprise: He turned our sense of sight on its head.

This package featured 3 items to make you see the world a little differently: a microscopic microscope; an ultraviolet flashlight; and EL Wire, near-magical stuff that you should Google right now. Of course, you wouldn’t have to Google it if you had Mark’s letter. Which arrives on your doorstep when you’re subscribed to Mark. Which you should do right now (#MLF03 closes on 4/6/13).

Here’s an excerpt, plus some photos from the package:

“I don’t remember why I bought this tiny microscope a few years ago, but I use it at least once a month. It’s great for pinpointing splinters. My daughter loves looking at her freckles, leaves, coins, and paper money through it. Her mind was blown when she looked at a magazine photograph and saw that it was made of little colored dots.” 

Back in December, Quarterly tried a little experiment. We created a limited-edition trio of holiday packages (one each in Food, Art, and Exploration) and did the curating ourselves. We hoped “Best of Quarterly” would be a hit, but no one in the office guessed how popular it would be: We sold out of every single package in 2 hours.

Turned out, the Quarterly team could curate. Who knew? And we loved it so much, we decided to make this thing official. Today we’re excited to announce the first installment of the “Q” mailings: boxes thought up and assembled by the tasteful folks at Quarterly HQ.

The first “Q” mailing features Food and Home items and gets the hashtag #QFH01. It’s the one to subscribe to if you love Food 52 and Veronica Belmont. Over time, we’ll be rolling out mailings in seven categories, with the second one slated to drop in just a few weeks. 

Unlike Best of Quarterly, these aren’t “greatest hits” packages. They’ll be stuffed with original items that our contributors haven’t sent before. And they’ll function just like standard contributor mailings: as ongoing subscriptions shipping every quarter.

Be an early “Q” adopter by signing up for #QFH01 today. And stay tuned for more “Q”s to launch. We can’t wait to hear what you think!

Alexis “Internet President” Ohanian and Scott “Behance” Belsky just might be our two most “outside-the-box” contributors. Here at Quarterly, of course, that metaphor just isn’t acceptable. ”All ideas must go in a box”——that’s our motto!

Luckily, someone snapped a few photos of #PIG03 and #SKB05 before we forced them inside the cardboard. Have a peek at what’s about to wing your way.

We never said we’d tell you which was which…

Enjoy!